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We turn strategy to a repeatable system
Strativ came from a simple frustration: plans break down when they live across docs, decks, and conversations. As companies scale, the gap between strategy and execution grows — and traditional tools don’t close it.
We set out to build a platform that turns business goals into clear, actionable steps without the noise. Strativ helps teams align faster, validate earlier, and stay adaptive as markets change.

Our Team
Operators, strategists, and technologists with a shared belief in clarity
Strativ is built by a small, focused team that has spent years inside high-growth companies — running planning cycles, aligning departments, and building systems to scale.
After seeing planning processes break down beyond spreadsheets and slide decks, we combined our experience in product design, AI, and organizational operations to build Strativ as an end-to-end solution.

Evan Porter
CEO AND CO-FOUNDER

Evan Porter
CEO AND CO-FOUNDER

Claire Whitman
CTO and Co-Founder

Claire Whitman
CTO and Co-Founder

Malik Johnson
Engineering Lead

Malik Johnson
Engineering Lead

Sofia Herrera
Principal Product Designer

Sofia Herrera
Principal Product Designer

Elena Marsh
Operations Lead

Elena Marsh
Operations Lead
History
A few key steps in Strativ’s journey so far.
2022
02/2023
11/2023
01/2025
Today
2022
02/2023
11/2023
01/2025
Today
2022
The problem becomes clear
Working with high-growth teams, we kept seeing the same issue: strategy lived in scattered docs while execution happened everywhere else. Decisions were slow and planning cycles were draining. That frustration sparked the idea for a more structured, unified approach.
2022
The problem becomes clear
Working with high-growth teams, we kept seeing the same issue: strategy lived in scattered docs while execution happened everywhere else. Decisions were slow and planning cycles were draining. That frustration sparked the idea for a more structured, unified approach.
First prototypes
We built simple internal tools to capture goals, link deliverables, and automate early planning steps. Even in their rough form, they saved teams hours of coordination. The feedback made it clear this wasn’t just helpful — it filled a real gap in how organizations planned and executed.
02/2023
First prototypes
We built simple internal tools to capture goals, link deliverables, and automate early planning steps. Even in their rough form, they saved teams hours of coordination. The feedback made it clear this wasn’t just helpful — it filled a real gap in how organizations planned and executed.
02/2023
AI workflows introduced
As usage grew, we added adaptive logic that could flag risks, surface misalignment, and prioritize next steps. This shifted Strativ from a planning helper to a dynamic system that mirrored how teams actually operate, reducing bottlenecks and bringing more predictability to every cycle.
11/2023
AI workflows introduced
As usage grew, we added adaptive logic that could flag risks, surface misalignment, and prioritize next steps. This shifted Strativ from a planning helper to a dynamic system that mirrored how teams actually operate, reducing bottlenecks and bringing more predictability to every cycle.
11/2023
Strativ expands
We evolved Strativ into a full strategy management platform with automated roadmaps, cross-team visibility, and built-in performance insights. These additions closed the loop between goals, plans, and execution, helping teams adjust faster and operate with more clarity.
01/2025
Strativ expands
We evolved Strativ into a full strategy management platform with automated roadmaps, cross-team visibility, and built-in performance insights. These additions closed the loop between goals, plans, and execution, helping teams adjust faster and operate with more clarity.
01/2025
Growing with our users
Strativ now evolves alongside the teams using it daily. Their challenges guide everything we build — from collaborative workflows to smarter forecasting. What began as an internal tool is now a scalable system supporting strategy for modern teams.
Today
Growing with our users
Strativ now evolves alongside the teams using it daily. Their challenges guide everything we build — from collaborative workflows to smarter forecasting. What began as an internal tool is now a scalable system supporting strategy for modern teams.
Today
Join Strativ
Help us build the future of strategic execution
We’re always looking for people who think in systems, care about clarity, and get energy from solving complex problems for real teams. Whether you love product, research, or operations — Strativ grows by adding people who care deeply about the craft.
If you want to help shape the next generation of strategy tools, we’d love to meet you.
Our Blog
Insights on Strategy, AI, and Growth
Explore strategies, frameworks, and stories from the companies shaping the future of AI-driven work.
Our Blog
Insights on Strategy, AI, and Growth
Explore strategies, frameworks, and stories from the companies shaping the future of AI-driven work.
Our Blog
Insights on Strategy, AI, and Growth
Explore strategies, frameworks, and stories from the companies shaping the future of AI-driven work.
Help & info
Questions teams ask us the most
Find details on how Strativ works, who it’s built for, and what makes it different from other tools.
01.
How does Strativ actually create strategy plans?
Strativ transforms your goals, constraints, and inputs into structured, step-by-step execution plans. Its AI maps dependencies, sets milestones, and keeps everything aligned as priorities evolve.
02.
Can Strativ work with our existing tools?
Yes — Strativ adapts to your stack and fits alongside the tools your teams already use. You can plug in data, workflows, and owners without changing how you work.
03.
Is Strativ designed for startups or larger organizations?
Both. Strativ scales from small teams needing clarity to large organizations managing complex, multi-team planning.
04.
How secure is our data inside Strativ?
Your data is encrypted, isolated, and protected with industry-standard security practices. Only approved team members can access sensitive information.
05.
What makes Strativ different from project management tools?
Project tools track tasks — Strativ aligns your entire strategy. It connects goals, plans, ownership, and insights so every team moves in the same direction.
06.
How long does it take to see value from Strativ?
Onboarding is light, and most teams begin using the system within a few minutes. As soon as your goals and constraints are entered, the AI generates execution plans — giving you actionable insight from day one.
Still need a hand?
We’re here to help you find the right setup for your team. If you didn’t find what you were looking for, our success team will point you in the right direction.
Help & info
Questions teams ask us the most
Find details on how Strativ works, who it’s built for, and what makes it different from other tools.
01.
How does Strativ actually create strategy plans?
Strativ transforms your goals, constraints, and inputs into structured, step-by-step execution plans. Its AI maps dependencies, sets milestones, and keeps everything aligned as priorities evolve.
02.
Can Strativ work with our existing tools?
Yes — Strativ adapts to your stack and fits alongside the tools your teams already use. You can plug in data, workflows, and owners without changing how you work.
03.
Is Strativ designed for startups or larger organizations?
Both. Strativ scales from small teams needing clarity to large organizations managing complex, multi-team planning.
04.
How secure is our data inside Strativ?
Your data is encrypted, isolated, and protected with industry-standard security practices. Only approved team members can access sensitive information.
05.
What makes Strativ different from project management tools?
Project tools track tasks — Strativ aligns your entire strategy. It connects goals, plans, ownership, and insights so every team moves in the same direction.
06.
How long does it take to see value from Strativ?
Onboarding is light, and most teams begin using the system within a few minutes. As soon as your goals and constraints are entered, the AI generates execution plans — giving you actionable insight from day one.
Still need a hand?
We’re here to help you find the right setup for your team. If you didn’t find what you were looking for, our success team will point you in the right direction.
Help & info
Questions teams ask us the most
Find details on how Strativ works, who it’s built for, and what makes it different from other tools.
01.
How does Strativ actually create strategy plans?
Strativ transforms your goals, constraints, and inputs into structured, step-by-step execution plans. Its AI maps dependencies, sets milestones, and keeps everything aligned as priorities evolve.
02.
Can Strativ work with our existing tools?
Yes — Strativ adapts to your stack and fits alongside the tools your teams already use. You can plug in data, workflows, and owners without changing how you work.
03.
Is Strativ designed for startups or larger organizations?
Both. Strativ scales from small teams needing clarity to large organizations managing complex, multi-team planning.
04.
How secure is our data inside Strativ?
Your data is encrypted, isolated, and protected with industry-standard security practices. Only approved team members can access sensitive information.
05.
What makes Strativ different from project management tools?
Project tools track tasks — Strativ aligns your entire strategy. It connects goals, plans, ownership, and insights so every team moves in the same direction.
06.
How long does it take to see value from Strativ?
Onboarding is light, and most teams begin using the system within a few minutes. As soon as your goals and constraints are entered, the AI generates execution plans — giving you actionable insight from day one.
Still need a hand?
We’re here to help you find the right setup for your team. If you didn’t find what you were looking for, our success team will point you in the right direction.
Free consultation
SEE HOW STRATIV FITS INTO YOUR WORKFLOW.
"Strativ helped us uncover gaps in our decision-making that we didn’t even realize were slowing us down. The clarity we gained in a single session changed the way our team operates."

Daniel Brooks
Head of Product @ Helio Systems
Teams often know their goals — the challenge is connecting decisions, planning, and execution in a way that stays coherent.
Tell us how your team currently operates, and we’ll prepare a walkthrough that reflects your reality, not a generic demo.
Free consultation
SEE HOW STRATIV FITS INTO YOUR WORKFLOW.
Teams often know their goals — the challenge is connecting decisions, planning, and execution in a way that stays coherent.
Tell us how your team currently operates, and we’ll prepare a walkthrough that reflects your reality, not a generic demo.
"Strativ helped us uncover gaps in our decision-making that we didn’t even realize were slowing us down. The clarity we gained in a single session changed the way our team operates."

Daniel Brooks
Head of Product @ Helio Systems
Free consultation
SEE HOW STRATIV FITS INTO YOUR WORKFLOW.
Teams often know their goals — the challenge is connecting decisions, planning, and execution in a way that stays coherent.
Tell us how your team currently operates, and we’ll prepare a walkthrough that reflects your reality, not a generic demo.
"Strativ helped us uncover gaps in our decision-making that we didn’t even realize were slowing us down. The clarity we gained in a single session changed the way our team operates."

Daniel Brooks
Head of Product @ Helio Systems


